DIGITAL CONCEPT AND CULTURAL PRODUCTION IN THE 21ST CENTURY – Learning from the Humboldt Forum
Description:
This seminar offers concepts and context for critically examining events and dynamics in the cultural production of our time and place. Through weekly readings, presentations and discussion we will deepen and expand our grasp of certain core concepts of cultural studies: "culture", "culture industry", "cultural technique" (Kulturtechnik) and "cultural labor". As these concepts take form through our readings and exchange, we will apply them to an examination of current phenomena, questioning how we produce culture today - in our digital world, viewed from Berlin in 2021. With tools of sociology and critical theory we will focus on digital concept design in particular as a function or role grown prominent in culture and the so-called cultural economy today. Analogous to the role of architect as it emerged in the Renaissance and often intersecting with it today in practice, digital concept design emerges for the 21st Century out of dispersed practices (communications design, advertising, information architecture, user experience design, digital interface and interaction design, digital product design) to play an important role in the (micro and macro) processes known as digitalization. As a new cultural practice and a new scriptural form, digital concept amounts to a new cultural technique (Kulturtechnik) whose study can yield important insights into the dynamics of cultural production today.
To solidify our topic empirically, we will assemble a profile of the
digital concept designer as this shows up on the labor market and in
labor statistics on the cultural sector and creative industries in
Europe and the US. We will consider Berlin as "creative city" and look
to current local projects for examples of cultural production going on
today. In particular, as a case study and possible topic for student
papers/projects, we will take the Humboldt Forum and its digital
concept, developed between 2015 and the initial (digital) opening in
Dec. 2020. The (digital) emergence of this new institution, hoping to
open to visitors during the timeframe of our seminar, is a major event
of cultural production with significance both in Berlin and
internationally. As a case study, it can reveal a lot about our cultural
moment, challenges and opportunities. In particular, the Humboldt Forum
as cultural project poses a unique, complex and important challenge to
the new competences, tools and technologies available for "digitalizing"
culture and cultural heritage. Thus it can be a vital mirror for
thinking the present and the future of culture under digitalization.
Readings from: T. Eagleton, C. Geertz, C. Stapenhorst,
H. Bredekamp and P.K.Schuster, M. Horkeimer and T. Adorno, Think Tank of the EU
Parliament, K. Ischebeck, F. Kittler, B. Siegert, K. Marx and S. Lash and A.
Fung
- Dr. Alan Prohm: Dr. Alan Prohm